GNA supports the San Pedro Bay Ports with a variety of air quality programs and initiatives.
- Market Assessments
- Communications Strategy
- Media Relations
- Design Services
- Outreach Campaigns
About the Project
The ports of Los Angeles and Long Beach share the San Pedro Bay Port complex in Southern California and are the leading seaports in North America by container volume and cargo value. Port operations and commerce facilitate about one in 18 jobs in the five-county Southern California region.
Sustainable Supply Chain Advisory Committee
The ports of Los Angeles and Long Beach engaged GNA to develop a robust forum for stakeholder engagement on sustainable freight programs and environmental initiatives.
- GNA facilitated the formation of a technical advisory committee to evaluate technologies and make recommendations to Mayor Garcetti, Mayor Garcia, Port Executive Director Seroka, and Port Executive Director Cordero for moving cargo more efficiently and advancing zero-emission goods movement.
- GNA worked with the ports to invite and confirm participation of a diverse collection of committee members including, environmental, labor, industry, government, and community leaders.
- GNA continues to provide technical support to the Committee and facilitates periodic meetings.
Clean Air Action Plan Technology Feasibility Assessment
The San Pedro Bay Ports Clean Air Action Plan 2017 Update (CAAP) established the need to prepare feasibility assessments to evaluate the status of technology and supporting infrastructure that will be required to achieve the various CAAP strategies. GNA was hired by the ports to prepare feasibility assessments for near-term (2018 to 2021), large-scale deployments of drayage trucks and CHE using zero and near-zero emission platforms.
- The Feasibility Assessment for Drayage Trucks (2019) evaluated the state of zero-emission (ZE) and near-zero-emission (NZE) fuel-technology platforms suitable for drayage trucks.
- The Feasibility Assessment for CHE (2019) evaluated the current state of zero-emission (ZE) and near-zero-emission (NZE) fuel-technology platforms suitable for four key types of CHE
Communications Strategy
GNA worked with the Ports of Los Angeles and Long Beach to successfully develop and implement a comprehensive communications and stakeholder engagement strategy to demonstrate to the media, environmental groups, community groups, and other key stakeholders that the Ports are taking immediate and long-term action to clean the air.
- GNA developed and launched an air quality-focused website for the Port to provide a greater level of transparency and communication on new development projects, environmental initiatives, and to provide a platform for stakeholder engagement.
- GNA organized a press conference with Mayor Eric Garcetti to announce a successful project kick off for the Pasha Green Omni Terminal project, Sustainable Freight Advisory Committee, and other port initiatives.
- GNA also supported the Port’s communications team in developing press release content, inviting media and article placements.
Community Impact
Supporting the ports of Los Angeles and Long Beach with an array of sustainable freight programs and environmental initiatives has helped to:
Reduce air pollution
providing improved public health benefits
Protect our climate
due to zero tailpipe emissions and the reduction in fossil fuel use
Improve trust and transparency
by sharing critical updates with key stakeholders
Spur in-state clean tech investment
by helping to assess and promote market readiness