Whether your company is working to build support for a new energy project or build consensus around a new policy, you will need to strategically engage multiple stakeholders—including regulators, community leaders, media outlets, business associations, organized labor, environmental groups, and others. When building an effective outreach plan, it is vital to have a strong understanding of the issues, opportunities, histories, politics, communities, and stakeholders involved in a project.

In-Depth Industry Expertise: Our team has decades of in-depth subject matter expertise in energy, alternative fuels, and transportation, which guides our research and our project approach. We work hand-in-hand with technical staff to roll out large-scale programs with technology, operations, and communications components. The relationships we’ve built through our grant writing, policy development, and technical consulting practices lie at the foundation of our public affairs practice, as we are able to effectively disseminate our clients’ message to those who influence, set, and administer policies.

Established Relationships: GNA understands how to effectively reach and engage the environmental community at national, state and regional levels because the GNA team is part of the environmental community. Our principals have held leadership positions with several local and national organizations including the Coalition for Clean Air, the California League of Conversation Voters Education Fund, Heal the Bay, the Natural Resources Defense Council, Environmental Defense Fund, Sustainable Works, Breathe California of Los Angeles County, and others. Our relationships help us find common ground and bridge the divide that sometimes exists between industry groups and the environmental community.

Diverse Perspective: GNA’s public affairs group has a 360-degree perspective on the needs of policymakers, technology producers, technology users, businesses, operations professionals, environmental advocates, and community members. This enables GNA to provide superior counsel on strategies and tactics that achieve our clients’ business objectives across multiple public affairs practice areas:

  • Public and Government Affairs
  • Community Outreach
  • Environmental Affairs
  • Regulatory Affairs
  • Policy Implementation
  • Issues Advocacy
  • Stakeholder Engagement
  • Media Relations
  • Communications Planning
  • Market Research
  • Message Development
  • Coalition Building